The beginning
“What do dogs dream about?” our team of animal lovers wondered one day.
Who we are
We are a team of dog lovers dedicated to making the impossible, possible. Our temptingly tasty treats make dreams come true – finally, your dog can enjoy your favourite flavours as much as you do!
Our Story
Extensive research
We immediately began a round of extensive research involving thorough analysis of woof recordings and the careful measuring of tail wag velocity.
Food, glorious food
Before long, the conclusion became clear. The ultimate dream of any dog is the opportunity to taste all the foods usually reserved for people – to finally discover what all of the fuss is about.
Dreams come true
So, we headed straight to the kitchen, and invented an incredible array of delectable treats in flavours never seen before. Pepperoni Pizza, Red Velvet Cake, Salmon Maki... anything is possible in the Wonderful World of Treats.
Our mission
Now, our mission is to deliver a range of products for pets which break the mould. We started with treats, but as our passion for pet happiness grew, so did our vision. Our pets deserve the very best, in a wonderful world in which anything can happen.
We care about
Protecting our World
Every world deserves protecting – magical or otherwise. Our factories strive to be carbon neutral, and we are the first dog treat manufacturer to use biodegradable, plastic-free packaging for all of our products.
Making dogs feel wonderful
Everything we design, from the most delicious treats to all the innovations our future holds, are crafted with the goal of bringing joy, comfort, and a sense of wellbeing to our four-legged friends.
Keeping things local
As much as we love exploring, all of our treats are imagined, tested, tasted and baked in the UK, using locally sourced ingredients wherever possible. Future products will be manufactured in the UK too.
Interested in becoming a stockist?
Join our growing network of retailers and bring joy to pets and their owners alike. Get in touch now to learn more about our exciting wholesale opportunities.
Meet the team
